Roboleo & Co is an independent, specialist, consultancy delivering innovative market access solutions for our pharma and med-tech clients in the UK and internationally.
The company was founded in 2004 and is based in Yorkshire, UK.

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Our mission is to help ensure the successful launch and adoption of new healthcare technologies.

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Who

We are a team of thought leaders and functional experts, from industry and academia, who offer insights and practical market access support across a wide range of therapeutic categories and markets.

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Roboleo Researcher

What

We provide direction and assistance throughout the pharmaceutical development pathway e.g. from early stage modelling through to to pricing, health technology assessment (HTA) submissions and the evaluation of real world evidence post launch.

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Systematic Funnel Research

Why

We have a track record of successfully launching and building brands healthcare and pharma markets through collaboration with policy makers, clinicians, healthcare providers, payers and, of course, patients.

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Market access development process diagram

Market access should be considered as early as possible in the development process

Development
Stage

Phase 1

Phase 2

Phase 3

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NDA/MA Submission

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Launch

Post Launch

Clinical Dev/ Regulatory

Pricing & Reimbursement

Brand
Strategy

Med/Clinical Stakeholders

Patients/Other Stakeholders

Early Modelling

CT Design

EAMS

Local Studies

Systematic Reviews/NMA

Registries

Real World Evidence

VBA/Modelling

HTA Submissions

Budget Impact

Market Analysis
Landscaping

Competitor
Analysis

Core Value Dossiers

Local Formularies

Key Messages

Campaign Development

KOL Profiling/Advocacy

Congress/Meetings/Symposia

MDT
Advisory
Boards

Customer
Needs
Analysis

Publications Strategies

Patient Advocacy/Support

Payer Relations

Roboleo Articles & Case Studies Lightbulb

AI should be used to detect chronic disease, says PM

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CGT Catapult unveils major UK investment in skills

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Universal health care, worldwide, is within reach

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We are committed to delivering results – on time – on budget

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